EuroShop 2026 Dates — Feb 22-26 Messe Düsseldorf | World Retail Trade Fair Exhibition Stand

EuroShop 2026 takes place 22-26 February 2026 at Messe Düsseldorf, Germany. Organised by Messe Düsseldorf GmbH, EuroShop is the world's leading retail trade fair — held triennially since 1966. The 2023 edition registered 1,830 exhibitors from 60 countries and 81,400 visitors from 141 countries, with attendees including senior retail executives from every major global retail chain.

## Why Exhibit at EuroShop 2026?

EuroShop is the single largest concentration of senior retail decision-makers globally. Direct access to: - Global retail majors: Walmart, Costco, Carrefour, Tesco, Aldi, Lidl, Mercadona, REWE, Edeka, Auchan, Casino, Leclerc, Ahold Delhaize, Migros, Coop Switzerland, Loblaws, Metro Cash & Carry - Fashion retail: Zara/Inditex, H&M, Uniqlo, Primark, Mango, COS, Massimo Dutti, Decathlon, Adidas Retail, Nike Retail - DIY + furniture: IKEA, OBI, Bauhaus, Leroy Merlin, Castorama, B&Q, Home Depot - Department stores: El Corte Inglés, Galeries Lafayette, KaDeWe, Selfridges, Harrods, Saks Fifth Avenue, Liberty London - Electronics retail: MediaMarkt, Saturn, Currys, Fnac Darty, BestBuy - Pharmacy + drugstore: dm-drogerie markt, Rossmann, Müller, Walgreens, Boots - Eight dimension halls: Shopfitting & Store Design (largest), Lighting, Visual Merchandising, Refrigeration & Energy Management, Retail Technology, Payment & Security, Retail Marketing, Food & Beverage Technology - Country pavilions: Italian (FederlegnoArredo), Chinese (CFLP), Korean (KOTRA), Turkish (TÜYAP coordinated), Polish, Spanish, Portuguese

## Stand Solutions

Turnkey exhibition stand solutions: - Shopfitting / lighting major custom 300-1,500 m² (€150K-€600K): full mock store environments, integrated lighting demos, hospitality, design consultancy area - Display + tech custom 200-600 m² (€100K-€280K) - SME / supplier modular 36-200 m² (€18K-€70K) - National pavilion 200-1,200 m²

EuroShop is particularly prestige-sensitive — many exhibitors invest in immersive mock-store interiors and high-end finishing because the audience is retail-design literate.

## Logistics — Istanbul to Düsseldorf

TIR road freight 4-5 days. ATA Carnet at EU border. Schengen visa-free. DUS airport 7 km from Messe Düsseldorf.

## Hall Structure

Halls 1-17 across 127,000 m² indoor. Hall 1 — Shopfitting + Store Design anchor. Hall 9 — Lighting. Hall 11 — Refrigeration. Hall 4 — Retail Technology + POS. Hall 6 — Visual Merchandising. Halls 17 + 1A — country pavilions. Booth allocation 6-9 months before — by May-August 2025 for Feb 2026.

## Past Editions

• •EuroShop 2023 (26 Feb-2 Mar) — 1,830 exhibitors from 60 countries, 81,400 visitors from 141 countries
• •EuroShop 2020 (16-20 Feb) — 2,287 exhibitors, 94,000+ visitors (last pre-COVID)
• •EuroShop 2017 (5-9 Mar) — 2,368 exhibitors, 113,000+ visitors

## Booking Timeline

For 22 February 2026: bookings should have started May 2025 (already past). New entrants now will face hall position constraints. Production Nov-Jan 2026. Mid-Feb TIR. Late-Feb assembly. 22 Feb opens.

## FAQ

When/where? 22-26 February 2026, Messe Düsseldorf. Triennial? Yes — 3-year cycle. After 2026, next EuroShop is 2029. How large? 2023: 60 countries, 1,830 exhibitors, 81,400 visitors from 141. Booth cost? SME 36-200 m² (€18-70K). Display 200-600 m² (€100-280K). Shopfitting major 300-1,500 m² (€150-600K). Pavilion 200-1,200 m². Can Evreka Stand build? Yes — TIR 4-5 days. Contact us.