EuroShop 2026 Is Over — Next Is Feb 18-22, 2029, Messe Düsseldorf | Stand Builder

EuroShop returns 18-22 February 2029 at Messe Düsseldorf, Germany. The fair is triennial and the 2026 edition (22-26 February 2026) has already taken place. Organised by Messe Düsseldorf GmbH, EuroShop is the world's leading retail trade fair — held triennially since 1966. The 2023 edition registered 1,830 exhibitors from 60 countries and 81,400 visitors from 141 countries, with attendees including senior retail executives from every major global retail chain.

If You Searched for EuroShop 2026

That edition is over — it ran 22-26 February 2026. EuroShop is triennial, so there is nothing in 2027 or 2028: the next fair is 18-22 February 2029. If you are planning a stand, 2029 is the edition to budget for, and the three-year gap is the reason space is worth committing to early rather than late.

Why Exhibit at EuroShop 2029?

EuroShop is the single largest concentration of senior retail decision-makers globally. Direct access to: - Global retail majors: Walmart, Costco, Carrefour, Tesco, Aldi, Lidl, Mercadona, REWE, Edeka, Auchan, Casino, Leclerc, Ahold Delhaize, Migros, Coop Switzerland, Loblaws, Metro Cash & Carry - Fashion retail: Zara/Inditex, H&M, Uniqlo, Primark, Mango, COS, Massimo Dutti, Decathlon, Adidas Retail, Nike Retail - DIY + furniture: IKEA, OBI, Bauhaus, Leroy Merlin, Castorama, B&Q, Home Depot - Department stores: El Corte Inglés, Galeries Lafayette, KaDeWe, Selfridges, Harrods, Saks Fifth Avenue, Liberty London - Electronics retail: MediaMarkt, Saturn, Currys, Fnac Darty, BestBuy - Pharmacy + drugstore: dm-drogerie markt, Rossmann, Müller, Walgreens, Boots - Eight dimension halls: Shopfitting & Store Design (largest), Lighting, Visual Merchandising, Refrigeration & Energy Management, Retail Technology, Payment & Security, Retail Marketing, Food & Beverage Technology - Country pavilions: Italian (FederlegnoArredo), Chinese (CFLP), Korean (KOTRA), Turkish (TÜYAP coordinated), Polish, Spanish, Portuguese

Stand Solutions

Turnkey exhibition stand solutions: - Shopfitting / lighting major custom 300-1,500 m² (€150K-€600K): full mock store environments, integrated lighting demos, hospitality, design consultancy area - Display + tech custom 200-600 m² (€100K-€280K) - SME / supplier modular 36-200 m² (€18K-€70K) - National pavilion 200-1,200 m²

EuroShop is particularly prestige-sensitive — many exhibitors invest in immersive mock-store interiors and high-end finishing because the audience is retail-design literate.

Logistics — Istanbul to Düsseldorf

TIR road freight 4-5 days. ATA Carnet at EU border. Schengen visa-free. DUS airport 7 km from Messe Düsseldorf.

Hall Structure

Halls 1-17 across 127,000 m² indoor. Hall 1 — Shopfitting + Store Design anchor. Hall 9 — Lighting. Hall 11 — Refrigeration. Hall 4 — Retail Technology + POS. Hall 6 — Visual Merchandising. Halls 17 + 1A — country pavilions. Booth allocation opens 6-9 months before — expect May-August 2028 for the February 2029 edition. Hall allocation can shift between editions; confirm your hall with the organiser before the design is fixed.

Past Editions

• •EuroShop 2026 (22-26 Feb) — most recent edition
• •EuroShop 2023 (26 Feb-2 Mar) — 1,830 exhibitors from 60 countries, 81,400 visitors from 141 countries
• •EuroShop 2020 (16-20 Feb) — 2,287 exhibitors, 94,000+ visitors (last pre-COVID)
• •EuroShop 2017 (5-9 Mar) — 2,368 exhibitors, 113,000+ visitors

Booking Timeline

For 18 February 2029: space booking opens around May-August 2028. Design brief and 3D from late 2028. Istanbul production Nov 2028-Jan 2029. Mid-February TIR to Düsseldorf. Late-February assembly. 18 February opens.

A triennial fair changes how this timeline behaves. With an annual show a late decision costs you one year; here it costs three. Exhibitors who miss the allocation window on EuroShop typically end up in a hall that does not match their category, and they carry that placement for the entire cycle.

FAQ

When/where? 18-22 February 2029, Messe Düsseldorf. Is there a EuroShop 2027 or 2028? No. The fair runs on a three-year cycle: 2023, 2026, 2029. Triennial? Yes — 3-year cycle. The 2026 edition has taken place; the next is 2029. How large? 2023: 60 countries, 1,830 exhibitors, 81,400 visitors from 141. Booth cost? SME 36-200 m² (€18-70K). Display 200-600 m² (€100-280K). Shopfitting major 300-1,500 m² (€150-600K). Pavilion 200-1,200 m². Can Evreka Stand build? Yes — TIR 4-5 days. Contact us.