Vietstock 2026 — Oct 21-23 Ho Chi Minh City | Exhibition Stand Builder

Vietstock 2026 runs 21-23 October at the Saigon Exhibition and Convention Center in Ho Chi Minh City. Organized by Informa Markets' Vietnam operation, it is Southeast Asia's principal livestock, feed and meat processing event, with 300+ brands and 13,000+ attendees expected from across the region.

Vietnam is a manufacturing decision, not just a market

Vietnamese feed mills, integrators and processors buy equipment on total delivered cost and local support. For suppliers from Türkiye and Europe, the stand is where that credibility gets established — and shipping a stand from Europe to Ho Chi Minh City is rarely the right way to spend the budget. We build Southeast Asian projects through regional production partners under our design management: the finish standard is specified by us, produced locally, and installed by crews who work SECC regularly.

What sells at a livestock show

Feed and livestock buyers respond to systems and to evidence. Working models of feeding or ventilation systems, cutaway sections of equipment, and performance data from installed farms convert better than product photography. Build the stand around a demonstration table at working height and a wall of installation references with countries and capacities. If you have a Vietnamese distributor or a local installation, put it front and centre — proximity of support is the single most common purchasing question in this market.

SECC and October in Ho Chi Minh City

SECC is a straightforward venue with good access, and October is the transition out of the rainy season — humidity is high, which matters for material choice: avoid untreated MDF edges and choose finishes that tolerate moisture during build-up. Our regional specification accounts for it as standard.

Timing

For a late-October show, regional production should be confirmed by early September. Send your stand size, equipment list and whether you are demonstrating live systems; a 3D concept and locally produced price band arrive within 24 hours.