İnova Teknik
Food-Tech Eurasia
About the Project
Inova Teknik's stand at the Food-Tech Eurasia was designed to provide a functional layout to showcase the brand's industrial equipments. Evreka Stand also provided a logistics management and technical support before and after the fair so the transportation and display processes of the products were managed smoothly.
What this build had to solve
The fair
Food-Tech Eurasia is a processing and equipment fair, not a food fair. The visitor is a production engineer or plant manager specifying machinery, so the conversation is technical from the first sentence.
The venue
Machinery exhibits set the build order: they arrive heavy, need power and clearance, and cannot be repositioned once placed. The stand was planned around their footprint rather than the other way round.
The sector
Equipment is bought on throughput, hygiene compliance and service response — none of which is visible. The stand has to make the machine approachable enough that the technical conversation actually starts.
The build
Open access on three sides so a visitor can inspect the machine without being escorted, which is what an engineer expects to be able to do.
Project Photos
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